The EWC Glossary: Keep Visitors Engaged, Not Clicking Away
The Machu AI EWC Glossary is a free, searchable tool that lets your website visitors quickly find the right waste code - keeping them on your site while building trust and authority.
Published :
Aug 16, 2025
Category :
Waste Code Tools & Classification
In the metals, waste, and recycling industries, European Waste Catalogue (EWC) codes are part of daily operations - from filling in waste transfer notes to checking permit compliance. Having quick access to the right code is essential.
Yet many businesses unintentionally drive visitors away by not offering this information directly on their own websites. Instead, potential customers leave to search elsewhere - often landing on outdated resources or, worse, competitor sites.
The Machu AI EWC Glossary solves this problem.
What is the EWC Glossary?
The Machu AI EWC Glossary is a free, responsive tool that lets users quickly search and filter all EWC codes. Instead of scrolling through static PDFs or long tables, your visitors can:
Search by keyword (e.g. aluminium, cables).
Filter by chapter or subchapter for faster navigation.
Access seamlessly across devices - desktop, tablet, or mobile.
And it can be embedded on your website with a single piece of code.
Why Add It to Your Website?
You invest a lot of time, effort and sometimes cost to attracting users to your website. Only to lose them because they need to “look up an EWC code”. If you embed the glossary directly on your website, you:
Keep users on your site - Visitors no longer leave to find EWC codes elsewhere - strengthening brand visibility and trust.
Improve user experience - Unlike clunky or outdated glossaries, the Machu AI tool is fast, responsive, and designed for everyday use.
Showcase industry authority - Offering a reliable compliance resource positions your business as a trusted partner, not just a service provider.
Increase engagement opportunities - Visitors who stay are more likely to make enquiries, request quotes, or explore services.
Simple to Embed
Adding the glossary is straightforward:
Copy the embed code from Machu AI.
Paste it into your website where you’d like the glossary to appear.
Go live - your visitors can now search and filter EWC codes instantly.
If needed, Ashlar Creative can install it for you for a nominal £25 excl. VAT.
Benefits at a Glance
✅ Free to use
✅ Quick setup (one piece of code)
✅ Fully responsive
✅ Search & filter functionality
✅ Keeps visitors on your site
✅ Builds authority and trust
Why Businesses Are Using It
From recyclers and scrap yards to compliance teams and waste carriers, the EWC Glossary is already proving its value. Businesses report lower bounce rates, smoother customer journeys, and more inbound enquiries.
One early adopter put it simply:
“We used to watch visitors leave our site to search EWC codes. Now they stay, and we’ve seen a clear increase in enquiries.”
Get Started
Embedding the EWC Glossary is one of the simplest ways to improve site engagement while providing a genuinely useful compliance tool.
Or forward it directly to your web developer - it can be live in minutes.
Final Word
In an industry where everyone is fighting for attention and retention, small improvements can make a big difference. The Machu AI EWC Glossary gives your visitors what they need, keeps them engaged, and positions your business as an authority.
Why send them elsewhere, when you can keep them with you?